Funding of $50k put on Playt to build tech thanks to Venture Catalyst entrepreneurial program

MAKING it easy for people to cook their favourite meal has proven to be the right recipe for enterprising UniSA student Nicole Henderson.

The Playt co-founder last night received $50,000 in seed funding as part of Venture Catalyst, an entrepreneurial support program run by UniSA and the State Government.

Based out of WOTSO WorkSpace’s Moonshine Lab, Playt will use the money to further develop its technology, which converts text from online and print recipes into a digital shopping list.

The list is then integrated with grocery partners, resulting in the ingredients being home delivered. Playt was co-founded by Christian Ullmark and Jason Neave.

The other funding recipients were Sally Skewes’s e-health platform Secure Nest ($50,000), and Studio Buddy ($35,000), a business management software solution developed by James Walsh, who also received $15,000 worth of incubation space within UniSA’s Innovation and Collaboration Centre.

Vice-Chancellor David Lloyd said supporting entrepreneurship was fundamental to everything UniSA does.

“So when we have a program like Venture Catalyst, it’s incredibly rewarding to support the innovation of our student and alumni community,” he said.

Venture Catalyst is open to UniSA students or recent graduates. Nine start-ups, including Jemsoft and Voxiebox, have received a total of $433,000.

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